The update dramatically changes how Crests are earned but doesn’t change anything about Crests rewards themselves. Therefore, the smaller kingdom approach is even more sensible than before. The average player doing all bounties every week would contribute ~450 Crests. The average player doing all daily activity (PvP, Events, Challenges) is contributing 500-600 Crests / week (or more if doing all PvP matches or buying Tiers in Events). Players that do additional battles on top of that are now able to contribute 1,000+ Crests / week.
Hopefully, this change towards activity-based kingdom contribution signals a positive change for active kingdoms when kingdom rewards are revamped. Until then, 15 person kingdoms are still the best structure in my opinion.
Now that we have the news that the game officially launches in March, if there is not an update to kingdom tools, structure, and rewards either prior to or at launch, I will consider that a catastrophic failure of design given that there is literally no reason to be in a 30 person kingdom currently.